Creator Media Kits and audience statistics

Build and publish a PWND Media Kit with audience figures, source labels, public page links and PNG exports. Learn how listed and unlisted kits differ.

PWND product guide · Reviewed

Build a kit for collaborators #

A Media Kit is a larger companion to a pCard. Arrange rows, columns and panels for your introduction, platform statistics, audience information, content and links. Use the Media Kit editor in your Creator workspace to prepare a draft and preview the layout.

Choose the information a potential collaborator needs to understand your work. Use concise descriptions, readable images and dates for supplied audience figures. You can publish a kit page at /k/ followed by your creator slug, and download its PNG from the published page.

Read the sources before comparing numbers #

PWND distinguishes official cached platform figures, third-party estimates, creator-supplied numbers and figures for channels whose ownership has not been proven. Read the symbols and source footer on each kit. A total shows its formula; adding platform followers does not establish a count of unique people.

Official Twitch figures are tied to the authoritative linked identity. Missing and stale data stay visible as such. The PNG carries the same source information as the page, and the source footer cannot be removed.

Choose how people find your kit #

Publishing is explicit: a draft is private. Choose listed publication when you want a kit included in discovery and the Media Kit directory. An unlisted published kit is accessible to someone who has its link, but is excluded from the directory, sitemap and search indexing instructions. Unlisted is not a password or an access restriction.

Review the public page after publishing, including the selected images and source labels. Withdrawing publication, an administrator hold, Creator suspension or account disabling removes public access. Only currently verified PWND Creators qualify for PWND image caching.